1. ) Excessive Hype
It's understandable that a new product or service is going to be hyped. Advertising and marketing must be promoted to spread the word. However hype can backfire when the product simply doesn't live up to the mythical aura created to promote it.
2. ) Outrageous Claims
Can you make a million dollars without lifting a finger ? Unless your name is Warren Buffett or Bill Gates, don't count on it. Free online affiliate programs often will claim that what they have to offer is
3. ) Poor products
Sometimes the product just doesn't deliver. Unless you're testing out every product that you happen to promote ( a good idea, but sometimes impractical to accomplish ), you're going to run across products that simply don't perform the way either you or the customer expects. If you can't try the product yourself, locate unbiased reviews before you begin a campaign that could cost you hundreds or thousands of dollars in wasted advertising fees.
4. ) No demand
Everything looks right : the PPC campaign has the right keywords, the product is fantastic, and the sales letter is smokin'. But there's a problem : no one actually wants to buy ! Make sure you fully understand the market before you get in too deep with a free online affiliate program. Just because it says "free" doesn't mean you won't lose any money if things go unexpectedly wrong.
5. ) Marginal profits
Free online affiliate programs usually don't have the problem of offering low commissions. However, you'll occasionally encounter a product that seems great, but the cost of promoting it nearly outweighs the profit potential. Doing a thorough cost / benefit analysis in your initial planning stages can save you a lot of time and money.
6. ) Shoddy copywriting
Nothing kills a good product like bad salesmanship. The free online affiliate program you select should have a sales letter that sings. If it doesn't, no matter how well you promote it, the product may not sell. If you think there are problems with the sales page, ask an affiliate manager directly if it can be updated - or if your campaign can link directly to the checkout page.
7. ) Vague wording
Sometimes free online affiliate programs make promises to consumers and affiliates alike about various aspects of their product or affiliate program. Make sure you understand exactly what you're getting into before you start promoting something. Nothing will sting worse than sales you lose because you failed to understand an unclear passage in the terms and conditions.
If you follow these tips, you'll find yourself involved with the best free online affiliate programs out there. Good luck !
To Your Success
Wingcent Ning
Success-Biz Marketing
wingcent@gmail.com
http://mysignaturebusiness.blogspot.com
Singapore
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