Tuesday, January 27, 2009

10 Eye Popping, Jaw Dropping Ad Copy Secrets

10 Eye Popping, Jaw Dropping Ad Copy Secrets

1.) Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad on your web page. Adding a personal touch will always increase your sales.

2.) Publish a list of famous and respected customers who have bought from you on your a copy. People will think that if these people bought from you, they should also trust your business and purchase your products. Make sure to get their permission first.

3.) Show before and after photos for your products on your web page copy. Show the problem picture and then beside it, show the picture of the resolution to the problem when they use your product.

4.) Include an article or review that has been written about you or your business with your ad copy. This will show people that your business is respected and will increase your credibility.

5.) When you offer free bonuses in your ad copy, also list the dollar value beside each bonus. People will feel they're getting a good deal and it will increase the value of your product.

6.) Hire a famous person to endorse your product or service. Make sure the person is well known to your target audience. Include their picture and statements on your ad copy.

7.) Include your own picture on your ad copy. This will show people that you're not hiding behind your ad copy and will increase their trust. Also, include your contact information below the picture and a brief statement or quote.

8.) Tell your potential customers on your ad copy that you will donate a percentage of their purchase price to specific charity. This will show them you really care about the people. They may just buy your product to donate to the charity.

9.) Ask your potential customers plenty of yes and no questions in your ad copy. The questions should remind them of their problem and make them think about what will happen if they don't purchase your product.

10.) Tell your potential customers they will receive a free prize if they find the five words in your ad copy that are misspelled or spelled backwards. The longer you can keep someone reading your copy the greater chance of them purchasing.

Quote of the Day :
"I expect to pass through this world but once. Any good therefore that I can do, or any kindness or ablities that I can show to any fellow creature, let me do it now. Let me not defer it or neglect it, for I shall not pass this way again."
-- William Penn

To Your Success

Wingcent Ning
Success-Biz Marketing
wingcent@gmail.com
http://mysignaturebusiness.blogspot.com
Singapore

10 Riveting Ways To Nail Down Instant Sales

10 Riveting Ways To Nail Down Instant Sales

1.) End your slow sales periods by planning ahead. Plan to add extra bonuses, hold a sale or package your product with other products.

2.) Make more commissions off the affiliate programs you join by giving your personal endorsements for the products. They usually pull more sales than ads.

3.) Speed up your internet access. You can get your online business tasks done faster which will help you stay ahead of your competition.

4.) Allow people who do not have time to explore your site to download your web site in ebook format. This will allow them time to view it offline.

5.) Use tons of headlines and sub headlines on your web site. This will keep their attention and keep them at your web site longer.

6.) Take advantage of popular fads. If something is popular at the current time, put up a web site about it. Just promote your main site on the fad web site.

7.) Allow your prospects to chose between a retail or wholesale price. Charge people a membership fee to always get the products at wholesale cost.

8.) Allow other related web sites that don't have a chat room to link to yours. They'll get use of a free chat room and you'll draw extra traffic to your site.

9.) Increase the perceived value of your free stuff or bonuses by including the retail dollar amount the freebie would normally sell for.

10.) Create your own web ring. You will gain highly targeted traffic to your web site and others will link to your site because they'll want to join the ring.

Quote of the Day :
"Each difficult moment has the potential to open my eyes and open my heart."
-- Myla Kabat-Zinn

To Your Success

Wingcent Ning
Success-Biz Marketing
wingcent@gmail.com
http://mysignaturebusiness.blogspot.com
Singapore

10 Heavy Duty Online Sales Grabbers

10 Heavy Duty Online Sales Grabbers

1.) Give your prospects extra incentives so they will order quicker. It could be free shipping, a faster shipping option, free gift wrapping, etc ...

2.) Make your small business look big on the worldwide web. Design your web site using professional graphics, ordering systems, organized layouts, etc ...

3.) Attract a lot more customers by giving them clear ordering instructions. Give them all the information they need so they can complete their order easily.

4.) Give your customers buying incentives so they'll make repeat purchases. Offer them discounts, free gifts, bonus points, etc ...

5.) Tell people about your site whenever you get a chance. Those people will tell other people and soon. It's a cheap way to multiply your advertising.

6.) Write and send press releases for your web site. Use a strong headlines, make it news worthy, and tell the journalist why their readers would like it.

7.) Use a lot of headlines on your web site and ezine. Some types of headlines are free offers, questions, problem solvers, sales, and statistics.

8.) Design graphics, templates, buttons and banner ads for other sites. Allow people to use them in exchange for your web link on their home page.

9.) Use time saving promotional software. You can automate your search engine submissions, posting to online classified sites, etc ...

10.) Advertise your online business by dressing in clothes that are imprinted with your ad. It could be a T-shirt, ball cap, coat, etc ...

Quote of the Day :
"When you become detached mentally from yourself and concentrate on helping other people with their difficulties, you will be able to cope with your own more effectively. Somehow, the act of self-giving is a personal power-releasing factor."
-- Norman Vincent Peale

To Your Success

Wingcent Ning
Success-Biz Marketing
wingcent@gmail.com
http://mysignaturebusiness.blogspot.com
Singapore

10 Reasons Why People Don't Buy From You

10 Reasons Why People Don't Buy From You

1.) You don't make people feel safe when they order. Remind people that they are ordering through a secure server. Tell them you won't sell their e-mail address and all their information will be kept confidential.

2.) You don't make your ad copy attractive. Your ad lists features instead of benefits. The headline does not attract at your target audience. You don't list any testimonials or guarantees included in your ad.

3.) You don't remind people to come back and visit. People usually don't purchase the first time they visit. The more times they visit your site, the greater the chance they will buy. The most effective way is to give them a free subscription to your e-zine.

4.) You don't let people know anything about your business. They will feel more comfortable if they know who they are buying from. Publish a section called "About Us" on your web site. Include your business history, profile of employees, contact information etc ...

5.) You don't give people as many ordering options as possible. Accept credit cards, checks, money orders, and other forms of electronic payments. Take orders by phone, e-mail, web site, fax, mail, etc ...

6.) You don't make your web site look professional. You want to have your own domain name. Your website should be easy to navigate through. The graphics should be related to the theme of your web site.

7.) You don't let people read your ad before they get your freebie. When you use free stuff to lure people to your web site include it below your ad copy or on another web page. If you list the freebie above your ad they may never look to see what you're selling.

8.) You don't attract the target audience that would buy your product or service. A simple way to do this is to survey your existing customers to see what attracted them to buy. This information will help you improve your target marketing and advertising.

9.) You don't test and improve your ad copy. There are many people who write an ad copy and never change it. You have to continually test and improve your ad copy to get the highest possible response rate.

10.) You don't give people any urgency to buy now. Many people are interested in your product but they put off buying it till later and eventually forget about it. Entice them to buy now with a freebie or discount and include a deadline date when the offer ends.

Quote of the Day :
"A dose of adversity is often as needful as a dose of medicine."
-- American proverb

To Your Success

Wingcent Ning
Success-Biz Marketing
wingcent@gmail.com
http://mysignaturebusiness.blogspot.com
Singapore